Men's Health web2app ads
Men's Health web2app brands launched 53,719 new Meta ads in September 2026 — +18% vs August — across 6 brands. Kegel Men alone launched 65% of them. The leading angle was pelvic floor & Kegel training, 70% of ads with a classified creative.
Ad volume, last 12 months
New Meta ads launched by men's health web2app brands each month. The busiest month was Jul 2026 with 82,675.
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Top men's health advertisers
Brands ranked by new men's health ads in September 2026. Only a brand’s funnels in this niche count here.
| # | Brand | Ads in Sep | vs Aug |
|---|---|---|---|
| 1 | Kegel Men | 35k | +86% |
| 2 | The Coach | 9.3k | +4% |
| 3 | Rino | 4.5k | +42% |
| 4 | Dr. Kegel | 4.3k | −7% |
| 5 | Oryn | 356 | −50% |
| 6 | Apollo | 117 | −73% |
Who sells what
Share of each brand’s September ads in the niche by angle. Kegel Men puts 92% of its ads into pelvic floor & Kegel training; The Coach leads with sex skills & pleasure education instead (66%).
| Brand | Pelvic floor & Kegel training | Masturbation retraining | Sex skills & pleasure education | Sexual performance anxiety (mind-based ED/PE) | Sexless marriage / lost desire | Book summaries & general microlearning |
|---|---|---|---|---|---|---|
| Kegel Men | 92% | 5% | · | · | 1% | 1% |
| The Coach | 27% | 1% | 66% | 5% | 1% | · |
| Rino | · | 90% | · | · | · | · |
| Dr. Kegel | 73% | 10% | 2% | 1% | · | · |
| Oryn | 27% | 35% | · | · | · | · |
| Apollo | · | · | 84% | 2% | · | · |
What men's health ads sell
Angles as a share of men's health ads matched to a creative family, and how the share moved from August. Pelvic floor & Kegel training gained the most.
| Angle | Share | vs Aug |
|---|---|---|
| Pelvic floor & Kegel training | 70.4% | +19% |
| Masturbation retraining | 12.5% | −13% |
| Sex skills & pleasure education | 11.9% | +9% |
| Sexual performance anxiety (mind-based ED/PE) | 1.0% | −36% |
| Sexless marriage / lost desire | 0.7% | −88% |
| Book summaries & general microlearning | 0.4% | +66% |
| Attachment styles & toxic relationships | 0.2% | −36% |
| Get your ex back & save the marriage | 0.2% | −93% |
| Calisthenics | 0.2% | +480% |
Who scaled, who pulled back
Biggest moves among men's health brands with at least 1,000 ads in either month.
Scaling up
- Kegel Men 19k → 35k +86%
- Rino 3.1k → 4.5k +42%
- The Coach 9.0k → 9.3k +4%
Pulling back
- Relatio 8.8k → 0 −100%
- Dr. Kegel 4.7k → 4.3k −7%
Top men's health creatives in September
Among the most-launched creative families of the niche’s leading brands.
VideoNurse shows how to get Kegel Men free with 28-day challenge
VideoExpert with pelvic model explains two muscles of erection
VideoTransformation 'Day 1 - Day 30' with Kegel push-ups
Video3D pelvic animation: 3 signs of muscle weakness by erection
VideoPaywall we walked
What the main funnel of Kegel Men charged at the end of the quiz, read from our own walks. The brand card has the screenshot and the details.
| Brand | Plans | ||
|---|---|---|---|
| Kegel Men | 4 weeks$9.95 | 12 weeks$19.50 | 24 weeks$34.50 |
Languages
English 72%, Spanish 8%, Italian 6%, German 5%, French 4%, ru 4% of September men's health ads with a detected language.
Every men's health funnel, ad and paywall in one place
AdSpyLab tracks the Meta ads of men's health web2app brands as they launch and re-walks their funnels every week, so you see new angles and price changes as they happen.
FAQ
Which men's health apps advertise the most on Facebook?
In September 2026: Kegel Men (35k new ads), The Coach (9.3k new ads), Rino (4.5k new ads), Dr. Kegel (4.3k new ads), Oryn (356 new ads).
What men's health ad angles are working in 2026?
Pelvic floor & Kegel training was 70% of men's health ads in September, run by 5 brands. Pelvic floor & Kegel training gained the most share since August.